As part of Affirmative Action, JCAPCPL has adopted several initiatives to uplift the life of socially, economically and financially disadvantage section of the society.

The Tata group has a legacy of engagement with the disadvantaged sections of society dating back to its founding fathers. Through the Affirmative Action Programme (TAAP), adopted in April 2022, JCAPCPL strives to create a positive impact on the lives of identified communities and assist them in addressing their societal needs through positive discrimination in the area of education, employability, employment, entrepreneurship and essential amenities